PepsiCo Bangladesh along with the PepsiCo Foundation has partnered with BRAC to provide over 1.4 million meals to support low-income and ultra-poor families impacted by coronavirus pandemic across Bangladesh.
As part of the partnership, BRAC will be the on-ground implementation partner to provide dry rations to the low income and ultra-poor families in close collaboration with the Local administration including law enforcement authorities.
Debasish Deb, Country Manager of PepsiCo Bangladesh said, “Bangladesh, like the rest of the world, is facing it’s biggest healthcare challenge. In response to the same, we are partnering with BRAC to provide meals, a critical requirement, to the communities most impacted by the COVID-19 outbreak. We are committed to giving our full support to the Government of Bangladesh in its fight against the pandemic and will continue to do our best to serve the Nation in these challenging times.”
Executive Director of BRAC Mr. Asif Saleh said, “Millions of daily wage earners and the ultra-poor have been hit hard by the economic aftermath of the pandemic. A recent survey by BRAC reveals 14% of low-income families do not have food at home. The generous meals support from PepsiCo Bangladesh is a timely and fitting solution for emergency food sustenance.”
PepsiCo globally has announced its commitment to fight the coronavirus pandemic. The major focus of this effort includes providing 50 million meals across countries through various partnerships. This initiative is part of PepsiCo’s #GiveMealsGiveHope global program.