According to Senior Secretary of the Industries Ministry Zakia Sultana, Bangladeshi weavers’ most artistic textile, jamdani, would be marketed globally because substitutes are becoming hard to find in today’s globe.
“Jamdani is unparallel due to its quality weaving technique and beautiful design … and now it is time to branding the fabric across the world as an alternative of Muslin,” she said.
When ‘Jamdani Fair-2024’ was opened this morning at the Poet Sufia Kamal auditorium of the National Museum in this city, it was organized in collaboration with Bangladesh Small and Cottage Industries Corporation (BSCIC) and Bangladesh National Museum. The Industries Secretary made this statement.
She stated that the relevant ministry has already taken the required steps in this regard.
Among the projects include training the business owners in this field, producing packaging that satisfies international standards, offering export incentives, and setting up exhibits at all Bangladeshi embassies.
As the fabrics are very much comfortable, so it is very much preferred to the foreigners across the world, Zakia Sultana said, adding: “A training programme has began for the young weavers on March 11, this year as they are not expert at all about the design of the saris.”
In 2013, the traditional art of weaving jamdani was declared a UNESCO Intangible Cultural Heritage of Humanity.
Jamdani is used for scarves and handkerchiefs, although it is predominantly utilized for saris. Jamdani is thought to be a combination of the muslins made by Muslims in Bengal since the 14th century and the possibly 2,000-year-old cloth-making traditions of Bengal.
Because it needs the longest and most intense labor, jamdani is the most costly product produced by Dhaka looms.
The program, which was presided over by Sanjay Kumar Bhowmik, Chairman of BISCIC, was also attended by M Kamruzzaman, Director General (DG) of the Bangladesh National Museum, and Cultural Secretary Khalil Ahmed.
