Syeda Rizwana Hasan, an adviser on the environment, forests, and climate change, stated today that young people need to spearhead a paradigm shift toward inclusive, sustainable business models.
“Even if not all ideas become successful projects, the values– empathy,responsibility and environmental compatibility– they are nurturing will lead to transformative development,” she said.
Speaking as the main guest at the “3ZERO Pitch Competition and Project Closing Event” with the title Empathy-Driven Entrepreneurship: Unveiling the 3ZERO Approach, the Environment Adviser made this statement.
The University of Dhaka’s Faculty of Business Studies hosted the event this evening.
Speaking online, Rizwana praised the effort to support a new generation of environmentally and socially concerned businesspeople.
She emphasised the need for redefining success and development.
“We have long associated success with material wealth– cars, apartments, and corporate titles. But your generation is daring to think differently. The 3ZERO approach offers a vision of development that doesn’t exhaust natural resources but rather works in harmony with nature,” Rizwana said.
She also cautioned against following outdated models of carbon-intensive development.
“We can’t afford to cut down forests and then earn green certifications. That hypocrisy will cost us our planet. Your generation will face more intense climate challenges, and the solutions must come from you,” she continued.
“You’ve already assisted the country in overcoming long-standing crises,” the advisor said hopefully in closing. I have faith that you will guide Bangladesh toward a future with healthy food, clean air, lower carbon emissions, and prosperity that is resilient to climate change.”
In keeping with Bangladesh’s commitment to the SDGs and climate resilience, the event commemorated the completion of the 3ZERO initiative, which involved young people in creating creative, sustainable solutions to social and environmental problems.