Mazda launches updated CX-3 in Japan

Mazda Motor Corporation has begun accepting pre-orders for the updated Mazda CX-3 at dealerships throughout Japan. An ideal crossover SUV for singles or young couples, the CX-3 has received a major update and a special edition named Exclusive Mods that features deep red Nappa leather upholstery has been added to the lineup. Sales start on May 31.

Working to a theme of “Exquisite & Edgy,” the team made improvements in design, engines, handling and safety. As a result, the new model offers superior environmental and safety performance and driving performance that engenders a sense of unity for all on board in common driving situations

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The redesigned model adopts parts of Mazda’s next-generation SKYACTIV-Vehicle Architecture2 to retain the CX-3’s excellent handling as a compact car while offering comfortable driving around town and on longer drives. Aiming to make the CX-3 even more fun to drive while providing a quieter and more comfortable ride, the team revised the suspension tuning, adopted newly developed tires3 and chose higher-damping urethane for the front seats.

For both engine options, efforts focused on realizing high levels of both driving pleasure and environmental performance. A new 1.8-liter SKYACTIV-D diesel engine improves efficiency and emissions performance in common driving situations. It also enhances Mazda’s responsive driving feel with strong torque at high rpms for powerful and smooth acceleration.

The SKYACTIV-G 2.0-liter gasoline engine adopts the same innovations as in the updated Mazda CX-5, including edge-cut piston heads and high-dispersion injectors. These new technologies improve torque throughout the entire rev range and contribute to better real-world fuel efficiency.

Design improvements, including changes to the front grille, LED rear combination lamps and aluminum wheels, are aimed at creating the feeling of a higher-class vehicle. Inside, the center console has been redesigned and the addition of an electric parking brake, center armrest and multi-box enhance comfort and reduce fatigue.

In terms of safety, the refreshed CX-3 is the first model to adopt an updated version of Advanced Smart City Brake Support (Advanced SCBS) with enhanced ability to detect pedestrians at night. This and other safety features, such as Mazda Radar Cruise Control (MRCC)4 with Stop & Go,5 a 360° View Monitor,6 and an auto-dimming rearview mirror help the driver recognize potential dangers both day and night.

The Exclusive Mods special edition features deep red Nappa leather upholstery for a look of quality and maturity. In combination with the white interior trim, it creates an edgy, urban atmosphere.

“The concept behind the CX-3 was to create the standard for the new era, and we’ve worked hard to evolve the model in response to customer feedback,” said Michio Tomiyama, program manager for the model.

“Moving forward, we will continue efforts to improve our product in ways that customers will appreciate in everyday driving scenarios and enhance the essential value that cars offer. Working to help create a future in which cars can co-exist with people, society and the earth, we will enrich people’s lives with an experience of car-ownership that celebrates the joy of driving and build a strong emotional connection with customers.”

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