SINGER awarded the ‘No. 1 Refrigerator Brand in Bangladesh

SINGERhas been awarded the ‘No. 1 Refrigerator Brand 2018’ at the ‘Best Brand AwardBangladesh 2018’. Leading global research agency Nielsen conducted a surveyacross the country on consumer insights.

In the survey, people have chosenSinger Refrigerator as the No. 1 Refrigerator brand in Bangladesh. BangladeshBrand Forum handed over the award to SINGER on a gala event at a local Hotel on8 December.

MHM Fairoz, the Managing Director & CEO of SINGER Bangladesh Limited said, “These recognitions are clear indications that SINGER has increasing mindshare and consumers have taken SINGER into their confidence”. He thanked the consumers for choosing SINGER as the Best Refrigerator Brand.

Singer Bangladesh started manufacturing Refrigerators at its own plant in Savar since 2016. Singer is the pioneer in introducing R600a refrigerant in Bangladesh which is not only environment friendly but also energy efficient. The growth of SINGER Refrigerator category business over last few years has been significant even in a very competitive market.

In September 2018, SINGER was also awarded as one of the ‘Superbrands’ inBangladesh.

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